The new discounting playbook part 2: Bootcamp and ebook

This Black Friday, give shoppers the same high they get from discounts, without harming your customer relationships, profit margins, or LTV.

The secret? Alternative incentives. Think free shipping, product bundles, and loyalty points. 

This bootcamp and ebook show the alternatives you should offer and how to serve them using your Martech stack. 🎉

It also features advice from some of the best ecommerce platforms on the market, including:

AMA partners-1


Register here

📖 Part 1: The Black Friday barometer

Get part one of The new discounting playbook to see how customers really feel about BFCM offers and alternatives to discounts.

Spoiler: While 76% of consumers said that a discount would make them purchase this Black Friday, the same amount said free or discounted shipping would make them purchase too.

Get the research

🎤 Ask the experts: BFCM special

Listen to expert opinions on discounting strategies

LoyaltyLion and eight experts hosted a live BFCM Ask Me Anything where they answered questions submitted by the public.

Watch the recording


Inspired to offer up alternate incentives to discounts this BFCM?

Speak to one of our specialists and we’ll help you set up the right incentives that will build the LTV of your Black Friday shoppers.

Book a time to talk