Shoppers who use on-site search are 216% more likely to convert. 

Consumers are streamlining their shopping. They are coming online with a specific purchase in mind, whether that's workout equipment or baking supplies. From automation to self-learning, there's a lot of ways to make your search bar smarter.

This Ecommerce Espresso, we met with Ben Paull, Customer Success Manager at Klevu,  an advanced on-site search tool, to discuss:

  • Best practices for increasing conversion through search
  • Examples of brands who are optimizing search to increase repeat purchase rate
  • Learning from customers' search behavior and using this to build customer loyalty