Ecommerce Espresso is designed to offer you insightful tips and actionable strategies all within a webinar shorter than your coffee break.
In this episode, our Head of Marketing, Fiona Stevens, sit downs with Vervaunt's Co-founder, Josh Duggan, to discuss the benefits, opportunities and challenges around both paid media and loyalty for ecommerce stores.
Our questions for Josh:
- Ecommerce is one of the fastest changing industries in the world, what would you say are the biggest paid media opportunities currently for marketers?
- How would you recommend ecommerce stores incorporate loyalty tactics into these paid media opportunities?
- How should ecommerce stores measure the success of their paid media campaigns?