Your future success depends on your existing customers 🚦
Ecommerce is one of the biggest battle arenas across all modern industries. Merchants have to fight off 13% more competition each year.
And the biggest player, Amazon, has a 37.8% share of total ecommerce sales in the US as of 2022.
Barriers to entry have never been lower for ecommerce retailers, but at the same time, acquisition challenges have never been more significant. In fact, customer acquisition costs have increased by 60% in the last five years. As consumers become more price-savvy and ignore ads, they become harder and more expensive to reach effectively.
But there are solutions 🙌
This ebook will explain why the most successful ecommerce brands prioritise repeat purchases and customer loyalty. We'll also explore three key tactics for improving your own customer retention strategies.